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Thursday, March 6, 2008

NBC Renews FRIDAY NIGHT LIGHTS!



Deadline Hollywood Daily is reporting that NBC has struck a deal to partner with DirecTV to SAVE Friday Night Lights !!

Here's an excerpt from the article:

This is great news to that small but passionate audience for the best TV series you're not watching. I'm told that Jeff Zucker, Marc Graboff and Ben Silverman had been searching for a way to renew the critically acclaimed but low-rated Friday Night Lights for a 3rd season so that it would still make financial sense. The answer came in a deal with DirecTV, now owned by John Malone's Liberty Media. Clearly Malone is looking to distinguish DirecTV from its rivals on a content as well as price basis. "It's an innovative deal where NBC found a partner who will share costs and exhibition windows," an insider explained to me. So both NBC and DirecTV will be airing Friday Night Lights across multipurpose platforms.

The article goes on to say:

I can't say whether the fans' campaign to save the show by sending all those mini- footballs to NBC bigwigs worked the magic. But I do know the execs got them. Plus, the NBC suits knew that since the network is airing crap like that remake of Knight Rider (and shame on TV viewers for giving it good ratings), then they needed quality like FNL.

CLEAR EYES. FULL HEARTS. CAN'T LOSE.

source: deadlinehollywooddaily

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